I don't care how you dress up tampons and pads, they are never going to be cool/hip/fashionable. Pads are always going to feel a bit like diapers. Tampons are never going to be something I actually want to have to purchase. Unless of course I am worried that I might be pregnant and then I am happy to need tampons but I don't care what package they come in. I am too busy doing the happy dance to care.